Advertisments these days.

Advertisements are everywhere from TV to the web and It comes in all shapes and sizes. According to me tv ads has the highest impact on consumer's mind. Being a marketing graduate I love to analyse advertisements. I give my feedback on ads on twitter. My reason for opting marketing was advertisements. I always used to think while doing my MBA in marketing that I will become ad maker one day that's why I keep analysing the ads. Here is my evaluation on some of the tv ads.

Havells' shock laga Ad

In this ad three doctors are trying to give shock to a mental patient in asylum. It goes with the product which company wants to sell. Postures of doctors even add fun factor in it. Talking about the postures If you focus on the third doctor which get connected with with other two with his bum is having plastic trumpet (that toy) in his hand. We all know that plastic is a bad conductor of electricity then also that mental patient gets connected to that with the help of that plastic toy and gets shock. Havells is such a big company and is making the advertisement on electric shock to promote its product and it is showing that plastic is a good conductor of electricity. It is funny that they are using plastic in their products to save their customers from shock and at the same time they are showing that you will get a shock even if you have plastic in your hand. The most amazing thing is that noone from havells' management realised it even after the ad was on air and they continued with it.

Airtel's my plan Ad

Everyone would be remembering these lines 'bas papa ko khush karo woh tumhe bahut khush kar sakte hain'. They meant to say keep your father happy just to use internet from his plan. A father sacrifices so much for his child and in return we should keep him happy only to use internet from his plan. These days youngsters don't respect their parents anyway. So rather than showing them the right way airtel is providing them the mean intent. Airtel like its services came up with something really terrible. It was criticised on twitter as well. It was the worst ad campaign I have ever seen in my life. The Ad mentioned above is worst of all the ads in that campaign. In this a boy giving coffee to his dad in world's best dad mug and next moment he turns and make fun of it. It is just encouraging youngsters to go on a wrong track. Disgusting.

Idea's IIN ad

Idea has a reputation of coming up with a message in its ad campaigns and in its latest ad campaign too it has come out with a message. IIN ad campaign shows the importance of education not only that it is also guiding people to use the internet in a right way. It shows internet is not for facebook, whatsapp and every other useless things we do on it rather it can be used to learn various things and activities. Internet can be used to educate oneself and others. Internet can be used to follow your passion. Internet can be helpful to achieve what you want. So it gives us the message to use the internet in the most appropriate manner. It is one of my favourite ad campaigns. As marketer you just love this kind of work. My favourite ad in this campaign is that first one in which a boy learn to make speaking drone through internet.

I am joining in on all the Pepsi IPL action in my own style with the #CrashThePepsiIPL activity at BlogAdda.

This Pepsi IPL, it’s not just about cricket. It’s time to crash with your own created ad! Make your own Pepsi ad & if it’s chosen, it could play on TV during Pepsi IPL! And hey, it doesn’t end here… Even if you’re chosen as a finalist, you stand a chance of winning a prize amount of Rs.1 lakh! So what are you waiting for guys?